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The client wanted a 50's style but with a twist of contemporary within the logo which would follow through to her promotional materials and finally a website.
I created the logo within illustrator taking the style of the 50's from fashion, hair cuts and typography.
I chose the typography style as I think it works well with the illustrative style and lends itself well to the retro feel.
I kept the colouring to black and white as I feel this allows the logo to feel modern, cool and elegant without over riding the 50's theme.
I created tags and possible bags for the client to show how the logo can be successful throughout other mediums.
The result is a modern yet retro style logo which captures the fun element of the company 'Not So Innocent Nibbles'