Cardiff Design Festival

Brief

To design and prototype a new razor handle, utilising a known, liscenced razor head, which targets a specific identified market aimed at the premium end of the razor market.

Result

Bolin Webb launcched its first product the R1 range in May 2011 to considerable acclaim. Both private and corporate interest has been significant and further products in the range are under development

Solution

The R1 razor is a premium quality mens grooming product that calls upon the spirit and visual language of classic and modern racing automobiles. The form and finish combine high quality die castings and elastomerics with automotive surfaces and finishes to produce a product which feels and works as good as it looks and encapsulates the passion and energy of racing

Project website

http://www.bolinwebb.com/