Airea Acoustic Meeting Pods Microsite

Category Interactive Design
Client Orangebox
Agency / Designer Orangebox

Brief

With the launch of the new range of Airea acoustic meeting pods, our brief was to design a comprehensive digital solution to provide all resource information for promotion of this new product range. With the entire product range spanning over 50 options and varying in size from a 2 person meeting pod to a expansive presentation pod a simple product brochure just wasn’t an option to do the product justice, we had think digital.

Result

Airea launched in June 2011 with the reaction to the market being incredibly positive, the re-engineering of the product along with the supporting flash based website has added gravitas to the product range and raised the pods to the next level of finesse in it’s market sector.

Solution

So we developed an interactive microsite as a guide to illustrate the design and manufacturing intelligence of Airea and show the products full planning capabilities. The website, which has been developed in Flash to allow a greater scope for animation, uses an innovative panning control to navigate, backed up by a clear menu system. It includes high quality product images, a collaborative animation project called ‘Why Build Walls’ which was produced by University of Glamorgan students along with a great amount of technical detail.