Cardiff Design Festival

Brief

bwa was asked to create an engaging and stimulating adventure pack for families visiting the National Trust's Anglesey Abbey property. The brief specified a bright, portable, fresh and modern look, with a sense of fun.

Result

'Some of the school children who came over for Prince Charles' visit stayed on in the afternoon and took the packs out. Their teacher gave me a call yesterday to say it's the most engaged she's ever seen the group. It's lovely to get such fantastic feedback.' – Rachel Stock, National Trust, Angelsey Abbey

Solution

The concepts created by bwa have proved extremely popular and are being reprinted by the Trust. The two versions of the adventure pack hang together in the Visitor Centre for families to borrow, enabling them to explore and interact with the surrounding estate. The packs consisted of an adult board with a map of the estate, a smaller ring bound booklet containing exciting activities for the children, and a small bag of useful items such as a bug pot, magnifying glass and crayons.