Cardiff Design Festival

Brief

We were commissioned by Presentable to brand their quiz for BBC4's 'Only Connect' and to produce the titles and suite of onscreen graphics for the series. The Only Connect quiz proved to be notoriously difficult for its viewers, which proved to be a major factor in it becoming one of BBC4's most successful programmes. Building on this groundswell, the BBC commissioned an online version of the game to run in tandem with the third series.

Result

According to the BBC, the online game has registered over one and a half million walls completed, 39,000 tournament walls played and an amalgamated 10,000 Facebook and Twitter in-game link clicks. Making it one of the most popular BBC4 games to date, recording the same amount of interest as some of the mainstream BBC1 sites. The iphone app is currently in development.

Solution

Presentable asked us to create a flash game based on the 'Wall' round of the quiz. We worked with them to create and design a viable web based template for the game, then built a prototype that ensured that the gameplay was effective and that it remained faithful to the original. We commissioned the talented team at Innivo to help us build the game mechanics and to ensure seamless integration within the BBC framework.

Project website

http://www.bbc.co.uk/onlyconnect/quiz/