Category Brand Design Client British Science Association Agency / Designer View Creative
British Science Association Event branding & graphics
Brief
The British Science Association is a charity which exists to advance the public understanding, accessibility and accountability of the science and engineering. Each year BSA organise National Science and Engineering Week, a 10 day celebration of science, engineering and technology. The theme for 2010 was ‘Earth’, and a new design was sought to launch NSEW’s marketing campaign. BSA were looking for an eye catching and innovative design campaign which would target their wide audience.
Result
These impressive graphics have been used on print, merchandise, website and online marketing and we are already half way through developing a new identity for 2011’s programme of events. "The graphics that View Creative developed for us were our most eye-catching and innovative to-date."
Dan Richards, National Science and Engineering Week - British Science Association
Solution
The solution to the brief was these colourful graphics, portraying Earth in its broad context and illustrating earth’s amazing phenomenon. The graphics could easily be adapted effectively for a range of marketing materials and were designed to inspire people to engage and take part in the celebration of science.