Cardiff Design Festival

Brief

Based in Bournemouth, bigHead Bonding Fasteners Ltd designs and makes fasteners for a variety of clients including Sunseeker Yachts, Aston Martin and Rolls Royce, they are the best of british (with a small ‘b’). bigHead approached Staziker Jones to rebrand the business, positioning it for a move into the European markets, whilst retaining its heritage of innovation and craftsmanship.

Result

“The Brand Identity work we did with Staziker Jones has had a positive impact on our business, both externally and internally. We got a lot more than just a firm foundation for a marketing strategy. It helped us understand our business and our opportunities. Staziker Jones was expert in helping us clarify what distinguishes bigHead and how to make the most of it. The results, particularly our new website, have motivated and engaged our whole team.”
 Matthew Stevens, Managing Director, bigHead

Solution

We created marque that is bold and simple reflecting the design of the bigheads themselves. The staff are passionate, proud, inventive and solution driven; many of these craftsmen and women have worked for the company for over twenty years, they are as integral to the brand as the product itself, and this is reflected in the photographic style. The umbrella brand design is clean and European in approach, reflecting the future aspirations of the business.

Project website

http://www.bighead.co.uk